In this webinar, we show how integrating Salesforce with Jira and Azure DevOps creates a seamless flow across customer, project, and development operations. By unifying these platforms, teams can eliminate data silos, improve collaboration, and gain true end-to-end visibility.

What we covered:

🧩 Real-World Workflow Integration

  • Engineering teams manage backlogs and sprints in Jira
  • DevOps teams handle builds, releases, and QA in Azure DevOps
  • Sales and support teams track customer requests in Salesforce

See how a customer issue logged in Salesforce can automatically create a Jira story and link it to an Azure DevOps work item—keeping all systems aligned in real time.

Salesforce then becomes the single source of truth, giving teams visibility into story status, build progress, and release readiness directly within opportunity or case records.

Who should watch:
Salesforce admins and architects, product managers and project leads, DevOps and engineering managers, business analysts, and operations teams.

Originally aired: November 25, 2025
Duration: ~45–60 minutes

🧠 Technologies featured:
Salesforce, Peeklogic Jira Connector, Peeklogic Azure DevOps Connector

This session is ideal for organizations using Salesforce, Jira, and Azure DevOps that want to create a more connected and collaborative ecosystem. It demonstrates how integration can improve reporting, accelerate issue resolution, and provide full traceability—from initial customer request through to final release.

Watch the recording to see how aligning customer, development, and DevOps workflows can drive faster delivery and better outcomes.

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