A Company during business and connected to the customer from leads and prospects, his Business Team call leads and contacts because of the Duplicate records cause trouble for his teams as his reps often don’t know that the duplicates are floating out there. That’s not good, as you have connected multiple times to the same customer, which will have the wrong impression of the end-user.
- Wastes prospect’s and customer’s time.
- Has multiple Agent calling the same prospects and customers, which seems overly aggressive.
- Appears disorganized.
- Because duplicate records, sales team will lose trust in their CRM system.
When the sales team works with duplicate free data, Agent will always be sure about whether a colleague is already qualifying the same prospect and that your Sales Reps can count on having all information in one contact record instead of hunting for more details a duplicate record.
The team must have felt confident that you’re managing Salesforce and delivering features with your teams’ trust and success in mind.When your CRM system is free of duplicate data, your reps trust that the data is clean and worthwhile.
Salesforce provides a solution to handle duplicate record from any device and offer the option to prevent or discourage from creating more duplicate records with Duplicate Management. It’s available in all the Salesforce Professional, Enterprise, and Unlimited editions.
Duplicate Management helps sales teams to manage duplicate records.
- Business accounts
- Contacts
- Leads
- Custom objects Records
This concept is similar, which we see daily life. When someone is asked to share the Video, we provide URL of the YouTube where Video is pointed and the same URL posted in a different place. There will be only one copy of the Video, but it will be available to everyone. The same concept used to reduce the duplication of the record.