Salesforce AWS Integration
1. Salesforce AWS Integration Abstract
In its nearly about 20 years of existence, Salesforce has gone through a lot of modifications but it has not veered off from its mission of being the leader in CRM (Customer Relationship Management) market, the definition of CRM has changed drastically over the two decades, from being a management automation tool to expanding its wings in customer service and marketing automation, then moved into B2B, B2C and B2B2C e-commerce.
On the other hand, Amazon web service (AWS) is the market leader of IaaS (Infrastructure-as-a-service) and PaaS (Platform-as-a-Service), AWS provides a broad set of cloud-based services including compute, storage, analytics, databases, IOT and many more. These services can be combined to create scalable and practical cloud-based applications. Today, we will integrate Salesforce with AWS using one of its services called Amazon Connect.